AND YOU'VE GOT THE BUILDING BLOCKS FOR SOMETHING REMARKABLE
TL;DR
You are:
An idea powerhouse, constantly swimming in a sea of possibilities. Picking just one? Not your vibe.
The challenge:
Conventional wisdom says “niche down,” but that advice doesn’t work for renaissance thinkers like you.
What you want:
To build something that integrates your skills and ideas, feels uniquely you, and doesn’t limit your freedom to grow, create new things or pivot.
The solution:
Idea Architecture Framework: A 7-step plan designed for creative ideators/multipotentialites/renaissance people to turn idea confetti into cohesive, profitable and liberating offers.
How it works:
Clarify: Sort through your ideas to identify the ones worth pursuing.
Create: Package, price, and position your offers to fit your audience and your vision.
Act: Real-time strategy and momentum—no PDFs, no fluff.
How we can work together:
Choose between an Unstuckery Session, Full-Day Intensive or a 12-Week Build Out based on where you’re at.
Next step:
Grab coffee with me to see if we’re a match and start building the foundation for your next big thing.
Sound like your thing? Cool, then
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WE START WITH THE BUILDING BLOCKS: YOUR IDEAS AND SKILLSETS- YES, PLURAL
The ones nagging you to do something, but multiplying when you try to focus. The breadth of your skills comes with a wealth of options, which can be paralyzing. The challenge isn’t just doing something (or you would have by now); it’s figuring out how to channel your brilliance, skills, and passions into something whole, impactful, and unmistakably yours.
Right now, those ideas keep popping up like puppies competing for attention, leaving you wondering how to turn them into something extraordinary.
That’s where I come in.
I help renaissance thinkers like you turn an Arsenal of Awesomeness—your endless ideas, multiple skillsets, and that one-of-a-kind YOUness—into profitable, purposeful, where-have-you-been-hiding-this? kinds of things.
This is a great place to add a tagline.
THEN THERE'S THAT PROBLEM WE RENAISSANCE THINKERS CONSTANTLY BUMP UP AGAINST
Conventional wisdom (ironically, not very wise).
You’ve probably been asked why you can’t just stick with one thing. Why you need to focus, niche down, pick a lane. Blah blah blah! If you could, you would have by now. Instead, you’re left wondering if something’s wrong with you, when the real problem is a system built for conveyor belt work, not creativity. No, there’s nothing wrong with you.
You’re a Swiss-army-knife of skills, a symphonic thinker with ideas that defy just one box. The thought of doing just.one.thing.forever makes your brain scream (mine does too).
Yet here you are, alternating between this one and any number of others this, paralyzed by the “how”:
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How can I do it all?
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How will people find me?
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How do I create something for me, not just another job?
The answer? A 7-Stage Process designed for multipotentialites who refuse to be boxed in.
To be clear: This is not coaching. This is Idea Architecture.
This is a great place to add a tagline.
IT'S ABOUT ENABLING AND EMPOWERING YOU USE YOUR BEST TO DO YOUR BEST
Idea Architecture starts with finding the gems in your ideas, packaging them, and covering every step from parsing to positioning, all the way to communicating value—so you can put an offer out that only you could. Your offer will use a combination of your ideas and enable you to choose which tools from which skillset meets which situations.
No tired-ass “pick a niche, create an avatar, etc.” BS. We're going to build from the way our brains work, not the way business books do. I'll show you how to:
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Parse, Package, Position, Price, Present (Brand), Promote (Market) and Pitch your offers. Focusing on action: No PDFs, no videos. Just you, me, and real-time momentum.
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Customize your offers so people want to say YES (a way you can tailor and replicate for future ideas)
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Talk about them in ways that feel natural and conversational, not salesy or pushy.
Whether it’s a side gig, a second job, or working towards replacing your income, Idea Architecture works.
We can do this in a 90-minute Unstuckery Session, a One-Day Intensive 3-Month Sprint, depending on where you are in your journey. But we can figure that out.
The only decision for you to make right now is if you want to have coffee and see if we're a match.
HERE'S HOW WE CAN DO IT
1
UNSTUCKERY SESSION
You're stuck, you need to get unstuck... fast. You've got a problem or situation that needs a solution that you can act on immediately. Maybe you've been stuck for a while and just want to get out of your own head and move forward, maybe it's a pressing client situation. Whatever it is you need to do this thing, like, now.
That's what Unstuckery Sessions are for. You get a clear, comprehensive, actionable solution to your issue. Simple as that. In one hour, you'll forget you were ever even stuck.
It's an advisor in your pocket for just $250.
2
ONE-DAY INTENSIVE
You've got a concept and an audience, but need help with your:
Offers
Pivot
Marketing Strategy
Umbrella Brand Development
Reputation
This is an up to 6-hour day (with breaks), where we'll get you sorted with a solid solution and an execution plan to go with it. You're also welcome to any of the 7-part Idea Architecture framework that you feel you need. At the end of our time together, you'll be ready to bring your solution to your audience and get the enthusiastic response it deserves.
3
3-MONTH SPRINT
This is the option for people starting from absolute scratch. Together we'll go through all of your ideas and take you through the 7 phases of the Idea Architecture framework:
Parsing, Packaging, Positioning, Pricing, Presenting (Branding), Promoting (Marketing), Pitching
in tiny, real-time actions. You're learning by doing, not learning then being intimidated bydoing. By the end of the 90 days, you'll be fully equipped to do it all* without me.
*Honest disclaimer::Sales is the hardest part of self-employment for most people. My promise is that I will teach you everything I know and support you in conversations with your people about your products & services. We will do role playing and discuss how your conversations go, adjusting as need be, but I cannot make people buy from you. And I will not promise you they will. Being in business for yourself is hard. But promise I wouldn't take you on as a client if I didn't think you were up to the task.
WHAT PEOPLE SAY
